Art e-commerce website construction solutions

Recently, I made an e-commerce project for art exams. It has been tested online on a small scale and is running normally.

 

Background: The client is a team that has only produced art books and art exam products for many years. Before this, it had always been implemented offline, and the marketing of hand-forged products was relatively simple. As long as it was promoted locally, it was to find high school art instructors. and the person in charge of the training institution to promote their own products. With the development of e-commerce, I feel more and more pressure, so I need to build an e-commerce website to develop business.

 

Advantages: The customer has many years of offline practical experience and has accumulated a lot of teachers and training institutions. The parent company is a publishing organization, so book products have a price advantage.

 

Disadvantages: Lack of Internet operation experience and e-commerce experience. This is also a common problem for many people entering the e-commerce industry from traditional industries.

 

Architecture: PHP+MYSQL, using Linux server operating system, implementing HTML pure static generation technology, focusing on SEO details, such as custom directories, file names, etc. In fact, it is really good to adopt this solution. After it goes online , basically it can capture 98% of the product pages, and the speed is also faster, and there is no problem with a lot of real-time data that you need to worry about.

 

Function: PC terminal + mobile terminal + WeChat terminal + distribution, WeChat is perfectly integrated with the mall system, including scanning the QR code on the PC terminal to log in and post, setting up the overall function scenario, as a teacher and training institution, as the first layer of online launch, on the WeChat terminal Generate your own promotional QR code. You can print it out and scan it for students or other offline members. They can instantly become your downline and become WeChat members of the website. After students purchase in the mall, they will become upline. You can get a commission, which is equivalent to the mall price. After students scan, they will also enjoy a lower price than the mall price. This solves the "face" problem of us Chinese. I can't introduce things to me. If I still pay the original price Come and buy it, that would be pointless. This highlights that you were introduced by me and you have this relationship with me, so you will enjoy lower prices. In addition, it is also considered that teachers or training institutions will order together, so as these teachers or training institutions, you can also enjoy the benefits of purchasing by yourself. Commission.

 

Difficulty: Different specifications of pigments, purchasing of different colors, unification of data on PC and mobile terminals, see the picture below: